Krakoff has drawn on all of his life and work experiences to create memorable characters and tall tales in his books. The business media unit generates about $750 million in annual revenue—the smallest total among Nielsen’s three main divisions. In 2005, Tan and Robert Krakoff acquire the rights to the Razer brand and officially incorporate Razer Inc. in San Diego, California. “Bob was a consummate professional, a valued adviser and a wonderful friend.”Longtime b-to-b publishing executive Jim Casella, CEO of Case Interactive Media, and a former vice chairman of Reed Elsevier, amplified Hughes’ comments, saying that Krakoff provided long-term vision for the industry.
(The other two divisions are Nielsen Media Research and ACNielsen, the world’s top marketing information company. mediabistro.com has learned that Nielsen Business Media president and CEO Robert Krakoff passed away last night at 71. He served as chairman of American Business Media in 2003-04.Since taking the helm in August, Krakoff had made several moves designed to derive more value from Nielsen Business Media.Krakoff’s death was reported in a memo distributed March 23 to Nielsen Co. employees by Chairman-CEO David Calhoun. Krakoff was the 2002 recipient of ABM’s McAllister Top Management Fellowship award for career leadership in business-to-business media.Another move, announced in December, was a massive reorganization of Nielsen/VNU that includes cutting 4,000 jobs, or roughly 10% of the company’s work force, this year.“He was a giant in our business and bigger than life,” said Gordon Hughes II, president-CEO of ABM, who called Krakoff a “very dear friend.” “His contributions were not just for the companies he ran, but he was a leader for the industry.”“Since joining our organization late last year, Bob has made a strong impact on our organization, both personally and professionally,” the memo said. “During his tenure as ABM’s chairman he gave of himself, without question, to the issues that were of importance to all the members. Billboard, stylized as billboard, is an American entertainment media brand owned by the Billboard-Hollywood Reporter Media Group, a division of MRC Media & Info. Facebook gives people the power to share and makes the world more open and connected. Join Facebook to connect with Robert Krakoff and others you may know. He was 72. The memo said Krakoff died unexpectedly in his apartment in Boston, although it did not specify the cause of death.B-to-b publishing veteran Robert Krakoff died suddenly last week, seven months after taking charge of Nielsen Business Media/VNU Business Media. Tan takes on the role of CEO and Creative Director of Razer. In 1999, Tan and Robert Krakoff (who was GM of kärna) meet and work together to design the world's first gaming mouse - the "Razer Boomslang". )In August 2006, Krakoff joined then-VNU Business Media from his post as chairman-CEO of Blantyre Partners, a strategic management and investment company working in association with private equity giant Blackstone Group in the area of b-to-b media.A fixture in business publishing for decades, Krakoff ran Advanstar Communications (1996-2004) and also worked for Reed Elsevier for 23 years, rising to the post of vice chairman (1996). Robert Krakoff, president and CEO of Nielsen Business Media and a longtime figure in the publishing industry, died Thursday of natural causes in Boston. He divides his time between Mexico and Arizona. Robert Krakoff is on Facebook. History. Robert Krakoff, president-CEO of Nielsen Business Media, died Thursday.
Robert has 3 jobs listed on their profile. When he's not writing, he enjoys tennis, fitness training, biking, sculpting, and painting.
It publishes pieces involving news, video, opinion, reviews, events, and style, and is also known for its music charts, including the Hot 100 and Billboard 200, tracking the most popular songs and albums in different genres. Even before the December reorganization was unveiled, Krakoff in November restructured VNU Business Publications, VNU Expositions and VNU eMedia & Information Marketing into six distinct operating groups: marketing, film, music, retail, residential and commercial building design, and marketing services and travel.He graduated from Pennsylvania State University with a bachelor’s degree in business and held a master’s degree from Harvard Business School.“He established the trade show business for Cahners/Reed Business and understood the high impact of a tightly integrated platform for marketers that included events, print and online,” Casella said. Razer began as a San Diego based subsidiary of kärna LLC in 1998, created to develop and market a high-end computer gaming mouse, the Boomslang, targeted to computer gamers.