Bidstack Group Plc (AIM: BIDS), the native in-game advertising group, is delighted to announce the appointment of Andrew House to its Advisory Committee. In 1996 he was promoted to VP of Marketing for Sony Entertainment Corporation Americas ("SECA") and then made the step up to SVP of SECA in 2002. ""It's a bit of a pinch yourself moment for me – and a huge coup for the company.
Former Sony Interactive Entertainment CEO Andrew House has joined Bidstack as member of its advisory board.
Former Sony Interactive Entertainment CEO Andrew House has joined Bidstack as member of its advisory board. 596/2014 ("MAR"). "As the man who not only led the resurgence of PlayStation in this console generation, but also diversified their product offerings globally, he will be a valuable asset, adding his wealth of experience and contacts, to the incredible team we’ve put together.During his time at Sony, House drove Sony into the VR market.
Upon publication of this Announcement, this information is now considered to be in the public domain.February 11, 2020 02:15 ET (07:15 GMT)Further details on the existing members of the Advisory Committee can be found on the following link:Andrew House said: "The gaming industry has always been about evolution and progression and striving for solutions that make games more fun, more relatable and more entertaining for the community. Former Sony Interactive Entertainment CEO Andrew House has joined Bidstack as member of its advisory board. Events . Number of Events 1. Andrew House said: "The gaming industry has always been about evolution and progression and striving for solutions that make games more fun, more relatable and more entertaining for the community. He is also considered to be a big part of the success of the PlayStation console.Enter your email below for updates on the release of AdConsole. Andrew House said: "The gaming industry has always been about evolution and progression and striving for solutions that make games more fun, more relatable and more entertaining for the community. It’s a business that can make a significant impact in the space.”House is credited with helping Sony’s PlayStation reach a mainstream audience, and was responsible for driving the record-breaking launch of the PS4 in 2013. Unfollow. With 106 million units sold worldwide, PS4 outsold many home game consoles including Microsoft XBox 360, Nintendo Wii and Switch.In 2016, Andrew oversaw the merger of Sony Computer Entertainment and Sony Network Entertainment to form Sony Interactive Entertainment.Certain information contained within this Announcement is deemed by the Company to constitute inside information as stipulated under the Market Abuse Regulation (EU) No. Andrew is the perfect person to help us grow Bidstack into the world's largest video game network.
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11 February 2020 Second Price Monitoring Extension View Article. Andrew began working with Sony when he joined its international PR team in Tokyo in 1990.