Klarna Bank AB (publ). Millionaire American rapper Snoop Dogg, a.k.a.

The investment made in Klarna, the fintech giant is not the first one out of the music business done by the U.S. rapper. He has since sold over 37 million albums worldwide. We want to hear from you.Sign up for free newsletters and get more CNBC delivered to your inbox"The uniqueness of Klarna's consumer offering, providing a healthier, simpler and smarter alternative to credit cards, with the addition of multiple services to smoothen the shopping experience, online and offline, is clearly resonating with the US consumer," the company said in a press release Tuesday.Klarna was founded in 2005 and said Tuesday it is "in sight" of $1 billion in annual revenue. Calvin Broadus, has today become a minority shareholder in the company, which offers buy-now-pay-later services at … ... HMI Capital, Merian Chrysalis Investment Company, Första AP-Fonden, IPGL, IVP and funds and accounts managed by BlackRock. Thus, it has recruited “arguably the smoothest man alive, on his journey to become even smoother”. The company, which launched in the U.S. in 2015, said it is growing at a rate of 6 million new American customers per year.The Stockholm-based start-up, which provides a 'buy now, pay later' service for shoppers, said it would use the new funds to continue its expansion into the U.S. market.

Klarna is Europe’s leading payments provider and a newly-licensed bank, which wants to revolutionise the payment experience for shoppers and merchants alike. Snoop Dogg will become Smoooth Dogg and the face of a major campaign called “Get Smoooth”, as well as Snoop Dogg becoming a minor shareholder in Klarna. Snoop Dogg found a way for us to shop freely. Get this delivered to your inbox, and more info about our products and services.Swedish online payments firm Klarna announced Tuesday that it has reached a $5.5 billion valuation following a $460 million funding round, making it Europe's largest private fintech company.Got a confidential news tip? For Snoop Dogg, this is part of his European investment strategy.Following the Get Smoooth campaign, Snoop Dogg and Klarna will shortly announce the next step of their collaboration, presenting a range of unique items enabling anyone to “Get Smoooth”. Investors led by San Francisco-based Dragoneer Investment Group put new money into the Swedish company, giving it a valuation of $US5.5 billion and additional financial firepower to expand in the United States.Joining other European fintechs like Berlin-based smartphone bank N26, Klarna said it would invest proceeds to expand in the United States, where it was adding new customers at an annual rate of 6 million.The banking community rallied behind Westpac in its "wagyu and shiraz" stoush with ASIC, but there's little support for the bank in its fight with AUSTRAC over money laundering and counter-terrorism breaches.The return of the road trip helped Supercheap Auto while home fitness enthusiasts sparked a Rebel Sport rebound.The Daily Habit of Successful PeopleAfter writing about COVID-19 for months, a slight change in routine lands health editor Jill Margo in the middle of a growing virus cluster and a waiting game.APRA attempts to clarify guidance on dividends have seen only the wildest forecasts for CBA's second half trimmed.Instead, Klarna pays for the order, which is then dispatched.

Klarna’s CEO Sebastian Siemiatkowski confirmed the partnership on Twitter and adds:Copyright © 2005-2020 Klarna Bank AB (publ). The campaign aims to remove friction from the world of pay later payments. Instead, Klarna pays for the order, which is then dispatched.

Revenues grew by a third in the first quarter, but after years of profitability Klarna lost 96 million Swedish crowns in the period as management prioritised growth.This round was joined by Commonwealth Bank of Australia , HMI Capital, Merian Chrysalis Investment Company, Första AP-Fonden, IPGL, IVP and funds and accounts managed by BlackRock.Klarna said it wanted to offer US consumers a simpler alternative to credit cards, while building up partnerships with merchants including rue21, ASOS, Lulus, Toms, Superdry , Sonos and Acne Studios.